Global Strategic Marketing Brand Director Pets Parasiticides Atlanta Georgia

About the Job

Merial is a world-leading, innovation-driven animal health company, providing a comprehensive range of products to enhance the health, well-being and performance of a wide range of animals.​ Merial employs approximately 5,600 people and operates in more than 150 countries worldwide.​ Its 2010 sales were more than $2.​6 billion.​ Merial is a Sanofi company.​  For more information, please see www.​merial.​com.​

Job Description:

Provide global brand management support to drive inline product performance and optimize new product launches for the franchise.​

Major responsibilities:

• Lead Global launch teams for new products including development marketing strategy, brand book development.​ This should also include leading the development of global template launch communication tools.​
• Develop and implement Inline Innovation /​ Lifecycle support strategy to drive inline brand performance during the advanced lifecycle phases.​
• Lead all packaging innovation projects

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Philadelphia, PA
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